Free Venue Tool — Based on 74,772 Inquiries Processed

How strong is your venue tour, really?

The 17% inquiry-to-booking benchmark doesn't come from a better venue — it comes from a better tour process. Ten questions across three phases reveal exactly which part of your tour is costing you bookings.

Read the full Tour Conversion Playbook →
10 Questions, 3 Phases Instant Phase Subscores Personalized Recommendations No Email Required to Score

Score Your Tour Process

Answer Yes, Sometimes, or No for each question. Your total score, phase subscores, and specific recommendations appear after the final question.

0 of 10 answered 0%
Phase 1 of 3
Pre-Tour Qualification
Questions 1–3
Question 1 of 10
Do you screen inquiries by budget AND date AND guest count before booking the tour?
Question 2 of 10
Do you send a pre-tour confirmation with parking, what to bring, and what to expect within 24 hours of booking?
Question 3 of 10
Do you know the inquiry's #1 priority — vibe / price / date availability / catering flexibility — before they walk in?
Phase 2 of 3
On the Tour
Questions 4–7
Question 4 of 10
Do you have a written tour script with consistent talking points across all team members?
Question 5 of 10
Do you walk the space in the order the event will actually flow — arrival → ceremony → cocktail → reception → exit?
Question 6 of 10
Do you handle objections — price, date availability, comparison shopping — with prepared frames rather than improvising?
Question 7 of 10
Do you ask for the close on the tour, before they leave the property?
Phase 3 of 3
Post-Tour Close Mechanics
Questions 8–10
Question 8 of 10
Do you send a proposal or contract within 4 hours of tour completion?
Question 9 of 10
Do you have a written 7-touch follow-up sequence with specific value at each touch?
Question 10 of 10
Do you track tour-to-close conversion rate by month and by tour-giver?

0 of 10 answered

—
—

Phase Breakdown — Where Is the Leak?

Phase 1
Pre-Tour Qualification
—
/ 30 pts
Phase 2
On-Tour Execution
—
/ 40 pts
Phase 3
Post-Tour Close
—
/ 30 pts

Your Top Recommendations

Full Scorecard

Read the Full Tour Conversion Playbook → Build Your 7-Touch Follow-Up Sequence (free tool) Calculate your exact revenue gap at your close rate →

More Free Tools & Resources

Playbook
The Venue Tour Playbook — 4-Stop Framework & Scripts
Case Study
The $380K Follow-Up Miss — What a 6-Point Conversion Gap Costs
Sales Tool
Follow-Up Sequence Builder — Build Your 7-Touch Cadence
Revenue Calculator
Venue ROI Calculator — See Your Exact Gap at Any Close Rate
The Crystal Clear System

The scorecard shows the gap. The system closes it.

Sales Module
Sales System
$149/mo
The complete tour conversion framework: qualification checklist, 4-stop script, objection frames, deposit ask language, 7-touch follow-up sequence. Every gap this scorecard flagged — with the exact fix.
Combined
Ops + Sales
$249/mo
Sales system plus BEO discipline, staffing systems, contract rebuild, and the deposit cadence that protects margin after every signed contract.
Done For You
RogoLook Partnership
Custom
We implement the tour system for your venue — script training, CRM setup, follow-up sequence configuration, and close-rate tracking. Limited spots per quarter.
Book a Strategy Call — Review Your Score Live